Senior Business Strategy Analyst

Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe. Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide. It’s our people who bring this mission to life. At Emma, you’ll join a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together. Ready to awaken your best with us?

About The Role

We are looking for a Senior Business Strategy Analyst to drive commercial excellence and regional performance for Emma's European D2C business. You will be responsible for building scalable frameworks, processes, and cross-market initiatives that enable country teams to deliver consistent results and accelerate EU growth. You'll report to the Business Strategy Manager and work closely with Ecommerce Country Teams, Global Marketing, Category Management, and Webshop and Operations.