Lifecycle Marketing Automations Lead – (Remote in Canada - Temporary Contract Until September 2027)

Your Opportunity at ARC’TERYX

As the Lifecycle Marketing Automations Lead, you will lead the content strategy and execution of lifecycle and transactional programs, spanning acquisition, onboarding, retention, loyalty, and reactivation, with a focus on increasing customer lifetime value and omnichannel engagement.  You will partner closely with Global CRM and Technology teams to deliver personalized and relevant experiences, leveraging guest insights based on CRM data (RFM, LTV, segmentation, etc). Please note, this is a temporary role ending September 2027. It is based out of our North Vancouver office and is open to a hybrid work schedule.  Candidates must be eligible to work in Canada. Meet Your Future Team: The Lifecycle Marketing & CRM team builds meaningful relationships with Arc’teryx guests through personalized, data-driven communications across channels. By combining customer insight, experimentation, and cross-functional collaboration, the team delivers lifecycle experiences that connect brand storytelling, product moments, and transactional interactions into a cohesive omnichannel guest journey.