Channel Sales Director - METCA (UAE)

THE ROLE

As the Channel Sales Director for the METCA region, you will be the primary architect of Everpure’s Ecosystem growth across the most diverse and high-potential territories in the world, including the Middle East, Turkey, Africa, CEE (Central & Eastern Europe), and the CIS.

This is not a transactional management role. It requires a Transformation Leader responsible for evolving the legacy hardware narrative into a modern, cloud-native, and aaS-driven powerhouse. Managing a sophisticated and highly capable team of Partner Account Managers (PAMs), you will drive them to move beyond a business as usual approach, toward high-value technology adoption (Portworx, Pure Fusion, 1touch), bridging the gap between regional field teams and specialised units (Field CTOs, Portworx specialists, and SE's) to build vibrant, self-sustaining technical communities across the region.

WHAT YOU’LL DO

• Ecosystem Transformation: Lead the pivot from legacy storage sales to a software-defined, consumption-based portfolio. You will define how partners integrate Portworx, Pure Fusion, and EXA into their own service catalogues.
• Strategic Leadership & Culture: Lead and inspire a diverse team of PAMs across multiple time zones and cultures. You will ensure Everpure’s values - innovation, customer-first, and grit - are the foundation of every partner interaction.
• High-Velocity Performance Management: Moving beyond checking numbers, you will implement rigorous KPI monitoring for pipeline growth (maintaining a minimum 4X pipeline-to-goal), forecast accuracy, and POC (Proof of Concept) lifecycle management.
• Orchestrating the Power of One: You will act as the conductor for the region, aligning internal colleagues and teams (Partner Technical Managers, SEs, and Field CTOs) with the sales team to ensure technical barriers to adoption are removed.
• Executive Community Building: Develop and maintain deep personal relationships with Partner Sales Teams, Principals and C-suite leaders, leveraging these relationships to build exclusive communities of interest and partner councils across METCA.
• Talent Scalability: Hire and develop the next generation of talent, focusing on hunting and development of new markets, up-skilling junior PAMs and challenging veterans to master new-stack technologies.

WHAT YOU BRING 

• Proven Transformation Experience: 5+ years of successful Channel Leadership in a mix of core IT infrastructure technology, Cloud, and Disruptive Technology with a demonstrable track record of successfully evolving a channel’s focus from legacy tech to revolutionary high-growth solutions.
• Personal Influence & Network: A heavy footprint of deep, long-standing relationships with the most influential channel partners and distributors across METCA, CEE, and CIS. You are more than just a known and respected entity in these markets, you are the moon on the tides.
• Architect Mindset: You don't just follow a GTM plan; you build one. You have experience identifying new routes to success, can identify partner stagnation before it happens, and are astute at implementing recovery and acceleration plans.
• Complex Resource Orchestration: Proven ability to coordinate multi-disciplinary resources - Field CTOs, HCI/Kubernetes/aaS/storage sales specialists, and SE's to execute complex, multi-year sales strategies leading to above expectation growth.
• Operational Rigour: Mastery of CRM hygiene and analytical tools to provide weekly activity reviews, ensuring the team is focused on high-yield activities rather than administrative tasks.
• Resilient Communicator: Passionate and persuasive, with the ability to articulate complex modern data value propositions to both a technical admin and a CFO.
• Industry Knowledge: Understanding of cloud computing and Data Centre Architecture.
• Communication Skills: Fluent, Business Level, written and spoken Language Skills in both English and Arabic
• Customer Focus: While this is contractually an office based role in Everpure's Dubai office, you should be driven by a desire to be at Channel Partners of every size and in every location across METCA, with Partner colleagues locally or across EMEA, and with customers at every possible opportunity.

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